Playmobil makes QVC debut
Exciting product launches showcased at weekend
Playmobil made its debut on leading home shopping distribution channel QVC at the weekend, showcasing two new products available to viewers for the very first time.
The two club sets, Playmobil Wildlife on the Lake and Playmobil City Action Fire Rescue Mission will be presented by TV Presenter, Anna Jardine Jones. Both sets are available from the launch on 20 October on the Saturday Morning Gift Show at 9am, followed by appearances on Christmas Gift Ideas and The Toy Shop at 3pm and 7pm respectively.
“We’re thrilled that this opportunity to showcase the brand on QVC will allow even more children to discover the wonder of Playmobil, thanks to the huge levels of exposure the channel offers,” said Jamie Dickinson, marketing and display manager at Playmobil UK. “The Playmobil Wildlife on the Lake and City Action Fire Rescue Mission sets are certainly ideal for viewers looking for Christmas present ideas or gifts for a special occasion.
“Playmobil is one of the toy industry’s most beloved brands and we can’t wait to see how Anna will tell the products’ stories to thousands of viewers.”