Baff Blast hits magazines!

by TnP Staff
Published: 17 October 2018, 06:55
Quick Link:

Baff Blast will be the covermount on DC Thomson’s Shout mag

Zimpli Kids have introduced a new product to their covermount range - Baff Blast! A colourful bath bomb that colours and fizzes in the bath.

Zimpli Kids Slime Play and Gelli Play covermounts have been so successful with over 500k units ordered this year for popular children’s magazines across the UK.

The Bath Bomb covermounts allow Zimpli Kids to hit an older target market, now appealing to magazines with a teen readership.

Head of Marketing at Zimpli Kids, Jessica Coy says: “Our Bath bomb covermounts have already proved to be really popular among magazine publishers. Baff Blast will be the covermount gift on DC Thomson’s Shout Magazine in December, they have designed their own ‘Bath Fizz’ artwork to appeal to the Shout readers.”