BlogOn marks five successful years

by TnP Staff
Published: 8 May 2018, 10:08
Quick Link: www.toysnplaythings.co.uk/qap46

Parenting blogger conference celebratess 10th event with number of leading toy suppliers in attendance

BlogOn, the conference for parenting bloggers, celebrated its 10th event over the Bank Holiday weekend at Manchester’s Hotel Football with BlogOnX.

Now in its fifth year, the event’s hashtag #BlogOnX trended on Twitter across the UK for 22 hours and achieved over 10.5 million impressions. Many from the event continue to share and talk about it across social media.

Toy brands in attendance included Bandai, MGA, University Games, Canal Toys and Interplay UK.

Attended by almost 200 of the UK’s most prominent parenting bloggers and influencers, the networking event hosted 24 companies. It provided an excellent opportunity for leading brands to meet bloggers face to face and showcase new products and to also forge working relationships to build their brand awareness amongst their key target audience.

Laura Seaton, founder of BlogOn, said: “We’re just so pleased with our latest event. Due to its continued success and strong interest from the Toy Sector I’m delighted to announce the launch of our dedicated BlogOnToys event in September. We’ll be celebrating all the toys that will released in the run up to the festive season and the event will also host our second Annual Toy awards which will also help drive sales for toy brands. With so much interest already I urge toy companies looking to be involved to get in touch sooner rather than later."

BlogOnToys will be taking place in September 2018 at Hotel Football with a date to be confirmed shortly.