Thomas & Friends pull in to Milkshake

by TnP Staff
Published: 10 January 2018, 09:56
Quick Link: www.toysnplaythings.co.uk/qaprt

Fans can now tune in seven days a week on Channel 5

Thomas & Friends is now available to watch seven days a week on Channel 5’s Milkshake, including weekdays at 6.50am and weekends from 7am.

Series 21, the latest series which launched last year, sees Thomas and his fellow engines embark on lots of exciting journeys.  In 2017, Thomas & Friends reached a total of 4.8 million viewers including 1.4 million kids on Milkshake. It was also the pre-school programming block’s best year for share among kids aged four to 15-years-old, up 16 per cent year on year*.

Wendy Hill, Director of Brand Activation at Mattel UK said: “We are delighted that Thomas & Friends fans can now tune into the show seven days a week and that it continues to remain a popular hit for pre-schoolers”. 

 

 

*Source: BARB, All Homes, All Individuals (4+) & Kids 4-15, Channel 5 (Stagger), Thomas & Friends, 2017. Reach based on 3 mins continuous viewing