Playmobil readies for Autumn Fair debut
The company will showcase its latest and greatest lines at the buying event for the first time this September
Playmobil has revealed it will showcase its latest products at Autumn Fair, making its debut at the late-season buying event.
With thousands of independent retailers and buyers from larger multiples using the event for inspiration ahead of Christmas and the major gifting dates in early 2018, Playmobil will present some of its most loved ranges, including Police, Pony Farm, Pirate and Knights in Hall 5 – Children’s Gifts, Toys & Gadgets. It will also display its popular collectable ranges of Figures, Special Plus, Playmo-Friends, Duo Packs and Carry Cases.
Ahead of Christmas, the company will also be heavily investing in TV advertising to support sales of its new and exclusive licensed products that include Ghostbusters and How To Train Your Dragon. Visitors to Autumn Fair will be able to find out more about these ranges during the event.
Jamie Dickinson, Marketing and Display Manager at Playmobil, commented: “We are very excited to be at Autumn Fair for the first time. The show is hugely respected in the retail industry and attracts buyers from a vast array of sectors. It presents Playmobil with a fantastic opportunity to showcase our products that will be great gifts for children this Christmas.”
Visitors to Autumn Fair will find Playmobil in the Children’s Gifts, Toys and Gadgets sector (Hall 5) at stand 5C52.
Autumn Fair 2017 takes place 3-6 September. Visit www.autumnfair.com for more information.