Mookie gears up for Turbospoke launch

by TnP Staff
Published: 19 January 2017, 09:57
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Exclusive UK and Ireland distribution deal will see Mookie unveil the bike accessory brand’s latest lines at Toy Fair

Mookie is set to launch a super cool new Turbospoke range at Toy Fair next week on stand E149.

Fuelled by a raft of awards including the USA Toy Insider award for Top Summer Toy 2016, Number One Best Selling Kids' Bicycle Accessory on and over 36 million views on YouTube, the Turbospoke brand is shifting into top gear with a new range of products for 2017.

Starting with the world’s first Twin Pipe Bicycle Exhaust System. That's right, when one big-bore exhaust pipe on a bicycle just isn't enough, the new exhaust system now fits to both sides of the bike. Double the pipes, double the sound, double the awesomeness!

The range also includes the never before seen Spokerimz, which transforms bike wheels to look just like real alloys. Spokerimz are adjustable to any wheel size.

The upgrades continue with an essential motocross-style Racing Mudguard, adjustable to any angle, and a full size Racing Number, available in three styles, that combine to transform any kid’s bike into a hi-octane, race ready machine!

“We are delighted to be building on the success of Turbospoke with this brand new range and a partner with the experience and calibre of Mookie Toys,” said Andrew Maxwell - Director of Sales at Turbospoke. “Together  we look forward to cementing Turbospoke's position as the UK & Ireland's go-to brand for fun and exciting bicycle accessories.”

Turbospoke has received incredible feedback and enthusiasm from retailers and trade experts to the new range. The functionality and fun of each new product coupled with a spread of price points gives retailers even greater opportunity to increase their Turbospoke sales.

Turbospoke will receive a heavyweight TV campaign throughout the year, focusing on key school holidays. This will be supported with in store FSDU’s, PR and online activity.

The new Turbospoke range will be available in the UK and Ireland from January 2017 through exclusive distributor Mookie Toys.